• Spoonk_Catalog_Port_0001_Layer-8
  • Spoonk_Catalog_Port_0009_Layer-0
  •   

  • Spoonk_Catalog_Port_0008_Layer-1
  • Spoonk_Catalog_Port_0006_Layer-3
  • Spoonk_Catalog_Port_0007_Layer-2
  • Spoonk_Catalog_Port_0005_Layer-4
  • Spoonk_Catalog_Port_0002_Layer-7
  •   

  • Spoonk_Catalog_Port_0004_Layer-5
  • Spoonk_Catalog_Port_0003_Layer-6

 

Project: To design a catalog that features the products of Spoonk Space, explains how to use the mat, and demonstrates the different benefits of the product.

Timeline: Summer 2014; 3 Months

Approach: After creating a set of brand standards, I was able to design the Spoonk catalog under a unified design.  I paired large, full-page product and lifestyle images with clean, crisp typography. I kept the typography simple to allow the focus to remain on product.